Calendar Icon White
August 13, 2024
Clock Icon
7
 min read

Understanding Data Masking: Definition and Examples

Explore data masking: definition, examples, and solutions. Learn how Strac's robust DLP features safeguard sensitive data, ensuring compliance and security in modern enterprises.

Understanding Data Masking: Definition and Examples

TL;DR

TL;DR:

  • Data masking is a crucial technique to protect sensitive information while maintaining usability.
  • Examples include static, dynamic, and on-the-fly data masking.
  • It mitigates risks like unauthorized data access, compliance issues, and data breaches.
  • An ideal data masking solution should be customizable, scalable, and offer real-time masking capabilities.
  • Strac is a robust DLP solution that meets data masking needs with built-in detectors, compliance support, ease of integration, and AI integration.

In the realm of data security, data masking stands out as a crucial technique to protect sensitive information from unauthorized access while maintaining its usability for various business processes. This blog post will delve into the definition of data masking, provide practical examples, explore the risks it mitigates, and outline what an ideal data masking solution should encompass. We'll also highlight how Strac's advanced features align with these requirements.

Data masking, also known as data obfuscation, is a method of creating a structurally similar but inauthentic version of an organization’s data. The main goal is to protect sensitive information while allowing data to be used for development, testing, or analysis purposes without exposing the actual data. 

Data Masking Examples 

Static Data Masking

Static data masking involves masking data in a non-production environment. For instance, a database administrator might replace real customer names and Social Security numbers in a test database with fictional but plausible alternatives. This ensures that even if the test database is compromised, no sensitive information is leaked.

Dynamic Data Masking

Dynamic data masking occurs in real time , allowing authorized users to access sensitive data in its true form while masking it for unauthorized users. For example, in a call center, agents might see only the last four digits of a customer’s credit card number while the full number remains masked.

On-the-Fly Data Masking

On-the-fly data masking is often used in data migration scenarios where data is masked as it moves from one environment to another. For example, when transferring a customer database from an on-premises server to a cloud environment, the data can be masked during the transfer to ensure security.

Data Masking
Data Masking

Risks and Problems Data Masking Solves

Data masking is pivotal in mitigating several risks associated with handling sensitive information. Here are some key problems it addresses:

Unauthorized Data Access

Organizations often need to share data with third-party vendors, developers, or testers. Data masking ensures that sensitive information such as personally identifiable information (PII), payment card information (PCI), and health records (PHI) are protected from unauthorized access. For instance, a development team working on a new application can use masked data to test their software without risking exposure to actual customer information.

Compliance with Regulations

Regulatory frameworks like GDPR, HIPAA, and PCI DSS mandate strict controls over sensitive data. Data masking helps organizations comply with these regulations by ensuring that non-essential personnel do not have access to actual sensitive data. For example, a healthcare provider can use masked patient data in analytics to comply with HIPAA regulations without exposing real patient information.

Reducing the Impact of Data Breaches

In the event of a data breach, masked data is significantly less valuable to attackers. If a hacker gains access to a masked database, the information is obfuscated and cannot be used to harm individuals or the organization. For instance, if a masked dataset is stolen from a financial institution, the masked account numbers and names cannot be used for fraudulent activities.

What Does an Ideal Data Masking Solution Need to Have?

An ideal data masking solution should incorporate several key features to ensure comprehensive protection of sensitive data while maintaining usability. Here are the essential components:

Strac
Strac's Data Loss Prevention Process

High Customizability

The solution should allow customization to mask different types of data elements according to specific business requirements. This includes the ability to configure masking rules for unique data formats and structures.

Scalability and Performance

It should efficiently handle large volumes of data without compromising performance. Whether the organization deals with terabytes of data or small datasets, the solution should scale accordingly.

Ease of Integration

Integration with existing systems, databases, and applications should be seamless. The solution should support a wide range of platforms and technologies to ensure smooth implementation.

Real-Time Masking Capabilities

Dynamic data masking is crucial for organizations that require real-time data protection. The solution should be able to mask data on-the-fly without disrupting normal operations.

Comprehensive Logging and Monitoring

An ideal solution should offer detailed logging and monitoring capabilities to track data access and masking activities. This helps in auditing and ensuring compliance with regulatory standards.

Robust Security Measures

It should incorporate strong encryption methods and access controls to safeguard masked data from unauthorized modifications and breaches.

How Strac Meets Data Masking Needs

Strac is a robust SaaS and Cloud-based DLP solution designed to meet the comprehensive data protection needs of modern enterprises. Here’s how Strac aligns with the ideal features of a data masking solution:

Built-In & Custom Detectors

Strac supports a wide range of sensitive data elements for PCI, HIPAA, GDPR, and other confidential data. It also allows for customization, where customers can configure their own data elements. Notably, Strac is the only DLP on the market that detects and redacts sensitive data in images (jpeg, png, screenshots) and performs deep content inspection on document formats like PDFs and Word documents. Check out Strac’s full catalog of sensitive data elements here.

Compliance

Strac helps organizations achieve compliance with regulatory standards such as PCI, SOC 2, HIPAA, ISO-27001, CCPA, GDPR, and NIST frameworks. This ensures that data masking efforts align with the stringent requirements of these regulations. Visit these links for more information on 

Ease of Integration

Strac integrates with existing systems in under 10 minutes, providing instant DLP, live scanning, and live redaction capabilities for SaaS applications. This seamless integration ensures that organizations can quickly implement data masking without disrupting their operations.

Accurate Detection and Redaction

Utilizing custom machine learning models trained on sensitive PII, PHI, PCI, and confidential data, Strac offers high accuracy in detection and redaction, minimizing false positives and negatives.

Extensive SaaS Integrations

Strac boasts a wide array of SaaS and Cloud integrations, ensuring that data masking can be effectively implemented across various platforms and applications.

AI Integration

Strac integrates with AI and LLM APIs like ChatGPT, Google Bard, and Microsoft Copilot. This enables organizations to protect sensitive data within AI applications, ensuring comprehensive data security. Check out how they are used to protect their AI or LLM apps and also to safeguard their sensitive data: 

Endpoint DLP

Strac is unique in providing accurate and comprehensive DLP for SaaS, Cloud, and Endpoint, making it a versatile solution for diverse data protection needs.

API Support

Developers can leverage Strac’s APIs to detect or redact sensitive data, providing flexibility and control over data masking processes. 

Inline Redaction

Strac’s inline redaction feature allows for the masking or blurring of sensitive text within attachments, ensuring that sensitive information remains protected in all forms.

Customizable Configurations

Strac offers out-of-the-box compliance templates for detecting and redacting sensitive data, along with flexible configurations to meet specific business needs. This ensures that data protection measures are tailored to individual requirements.

Happy Customers
Strac
Strac's G2 Reviews

Strac has received positive reviews from customers on G2, highlighting its effectiveness and reliability as a data protection solution.

By addressing the critical needs of data masking and offering advanced features, Strac stands out as an ideal solution for organizations looking to protect sensitive information while maintaining operational efficiency and compliance with regulatory standards. For more details on Strac’s offerings, visit strac.io.

Discover & Protect Data on SaaS, Cloud, Generative AI
Strac provides end-to-end data loss prevention for all SaaS and Cloud apps. Integrate in under 10 minutes and experience the benefits of live DLP scanning, live redaction, and a fortified SaaS environment.
Trusted by enterprises
Discover & Remediate PII, PCI, PHI, Sensitive Data

Latest articles

Browse all

Get Your Datasheet

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Close Icon